Writing Services

Here's a showcase of some of my writing projects.

Communications Plans

BergerLEARN >>

This communications plan was created to inform employees of a new, consolidated learning management system.

 

Executive Communications

New Authority Matrix >>

The memo was written on behalf of the company president to communicate a new decision-making process.

 

View from the CEO >>

This story was written in the voice of the CEO, whose tone previously tended to be more formal and complex.

 

Press Releases

Louis Berger's Internship Program >>

The press release was written as part of the firm's goal to promote its employer brand and attract talent. There were also Twitter and Facebook posts.

 

Louis Berger Celebrates its 60th Anniversary >>

This was written in commemoration of the company's milestone anniversary and in observance of the founder's birthday.
 

Remembering Nelson Mandela >>

The press release recognized the renowned leader's work and discussed the company's support of his efforts to end apartheid. 

Employee Communications

Demystifying the Stock Pitch for Women MBAs>> 

The story was written for the client's intranet in order to showcase a program that supported the firm's diversity and inclusion and corporate responsibility efforts.

Health Benefits Open Enrollment >>

This story was part of a larger communications strategy designed to introduce a consolidated employee health benefits program.

Partnering to Advance Health Care >>

This was written for publication on the employee Intranet.

Connections: A Series >>

The goal was to create a series of stories that illustrated the benefits of diversity and inclusion in the workplace. For each story, we interviewed the employees and then wrote the article in their voice.

 

Rebranding Communications >>

The company decided to rebrand its products and services, but not its name, which proved to be a bit confusing for employees.

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